Why Donate ALL Book Profits to the WWP? Ever since the publication of It Worked For Me!, people have occasionally asked why I chose to donate all the book profits to the Wounded Warrior Project. It’s a fair question, especially considering that several excellent charitable programs exist that support our veteran heroes. A Personal Connection…
The Power of OTFD: How Speed, Accountability, and Quality Built a $100M Brand Success A $100M company was built around a simple business mantra based upon OTFD (Out the Fucking Door). If you find that offensive, you likely worked at one of our so-called competitors. We preferred to consider them as pretenders. “Just Like BCD,”…
Almost everyone has a childhood memory from which there is no escape. It could have been from being in, or even witness to, a car accident. Or the loss of a parent, aunt, or uncle. Most of those memories are private, deeply buried within one’s psyche. My terrible childhood memory was, unfortunately, public. Now, some…
Replace Empty Apologies with Genuine Accountability For over three of my six-plus decades on this planet, I cannot even begin to count the number of times I have cringed hearing people cop out with these three disingenuous phrases: My bad Everything happens for a reason, and It is what it is. Yes, a genuine cop…
“Computers aren’t the thing. They’re the thing that gets us to the thing.” ~ Joe MacMillan, Halt and Catch Fire (2014 – 2017, four seasons) As crazy as it seems, as parallel as my career was to the overall theme of Halt and Catch Fire, I never had the chance to watch it, starting with…
Among my two key success principles have always been Know Thy Customer and Know Thy Competitor. However, while critical, that’s merely the surface layer. Understand that the competition extends beyond customers and vendors. You want to dive deeper and Know Thy Customer’s Competitor. Why Knowing Your Customer’s Competitor Gives You an Unfair Advantage There is…
When I look back at my life, “The Story of Jeff,” and how all of this happened, I realize it was all about GE (General Electric). How a Surprise Referral from GE Launched a Multi-Million-Dollar Business And it wasn’t me finding them, it was a Hewlett Packard Eastern Regional Sales Rep — that I had…
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